Business with Marketing (Year 2 & 3 Direct Entry), BA Hons
There’s no need to spend time studying what you already know: if you've got the right qualifications and experience, you can complete this business and marketing degree in only one or two years.
With emphasis on issues such as sustainability, contemporary issues in marketing and technological innovation, our direct entry into business with marketing gives you the skills to develop and manage businesses to a high standard. The course also gives you the opportunity to work with business professionals and/or local communities on live projects.
Careers in specialist strategic marketing areas are popular with business with marketing graduates, especially within retail management, consultancy, small to medium businesses and start-ups.
Course/institution codes
N128G BA/BMarTop
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School
Location
Duration
1-2 years full-time
Start month
September
2025/26 fees
To be confirmedWhat you should know about this course
What you will study
Year 1
Students are required to study the following compulsory modules. These modules are for Year 2 Direct entry students.
- Creativity and Decision Making in Business (30 credits)
- Project Planning and Management (30 credits)
- Future Paths
- Customer Insight (15 credits)
- Marketing Research (15 credits)
- Operations Management (30 credits)
Year 2
Students are required to study the following compulsory modules. These modules are for Year 3 Direct entry students.
- Innovation in Action (15 credits)
- Managing Strategy (30 credits)
- Sustainability in Business (15 credits)
- Personal and Professional Practice 3 (SMS)
- Contemporary Issues in Marketing (30 credits)
Students are required to choose 30 credits from this list of options.
- Final Year Project: Consultancy Project (30 credits)
- Business Creation Project (30 credits)
- Thematic Independent Studies (30 credits)
About the course team
We are an experienced team of academics and industry professionals. Trained postgraduate researchers also contribute to seminar teaching with their latest research-led insight. Our teaching is informed by research and consultancy work.
Come and meet us
We are offering virtual events so that you can still experience how Greenwich could be the right university for you.
Next Open Days
Got a question?
To find out more about our Open Days and Campus Tours or if you need any assistance, please email opendays@gre.ac.uk.
Entry requirements
Year 2 Entry
- An overall average of 55% with 120 credits at Level 4 and no failed or referred modules.
Year 3 Entry
- An overall average of 55% with 120 credits at Level 4, 120 credits at Level 5 and no failed or referred modules.
For more information, use our contact form or call us on 020 8331 9000.
You can also read our admissions policy.
Available to overseas students?
Yes
Can I use Prior Learning?
Find out more on our Recognition of Prior Learning pages.
How you will learn
Teaching
Learning takes place through a combination of timetabled learning and independent study.
You can view more information about how each module is taught within our 'What you will study' section.
Seminars and workshops enable you to discuss and develop your understanding of topics covered in lectures in smaller groups. You will also be able to meet your personal tutor. Timetabled learning may fall between 9am and 9pm depending on your courses and tutorials.
Class sizes
Average intake per year is up to 10. Lecture sizes are normally 30-240, and seminars/tutorials are 15-30. This varies by module, if shared between degrees.
Independent learning
Outside of timetabled sessions, you'll need to dedicate self-study time (around 20-30 hours per week) to prepare for coursework, presentations and exams.
You can use Stockwell Street library and online resources to support further reading and research.
Overall workload
Your overall workload consists of contact hours (lectures, seminars, etc), independent learning, assessments, and field trips. Each credit equates to around 10 hours of study. Contact hours may vary depending on your modules.
In addition, during the week you can also:
- Attend additional support classes in some modules
- Attend guest lectures from industry experts
- Take part in employability and enterprise workshops
- Join student societies.
Assessment
You can view how each module is assessed within our 'What you will study' section.
Each course has formal assessments which count towards your grade. Some courses may also include 'practice' assignments, which help you monitor progress and do not count towards your final grade.
Feedback summary
We aim to provide feedback on assignments and to release examination results within 15 working days.
Dates and timetables
The academic year runs from September to June.
Full teaching timetables are not usually available until term has started. For any queries, please call 020 8331 9000.
Fees and funding
Your time at university should be enjoyable, rewarding, and free of unnecessary stress. Planning your finances before you come to university can help to reduce financial concerns. We can offer advice on living costs and budgeting, as well as on awards, allowances and loans.
2025/26 fees
To be confirmed.Accommodation costs
Whether you choose to live in halls of residence or rent privately, we can help you find what you're looking for. University accommodation is available from £126.35 per person per week (bills included), depending on your location and preferences. If you require more space or facilities, these options are available at a slightly higher cost.
Funding your study
There is a range of financial support options available to support your studies, including the Aspire@Greenwich award for study resources that many full-time students will receive.
EU students may be eligible for a bursary to support their study. View our EU bursary to find out more.
Discover more about grants, student loans, bursaries and scholarships. We also provide advice and support on budgeting, money management and financial hardship.
Further costs may include (but are not limited to):
- Resources: you may need to purchase books for your studies, as well as specific computer software (estimate, £150 per year). Our Stockwell Street library offers a extensive range of books for loan, as well as access to journals and digital resources.
- Field Trips: If there are any field trips, students may need to pay their travel costs.
Careers and placements
What sort of careers do graduates pursue?
Career opportunities are available with a specialist financial focus in general management within retail, consultancy, small to medium enterprises and business start-up.
Are internships available?
The University’s Employability Team may advertise internship opportunities which are made available to the University and which the team feel are appropriate for University of Greenwich students. Internships are usually shorter opportunities ranging from 5 working days to 6 months and may be part-time or full-time. Depending on the nature and duration of the internship it may be something that can be done alongside study or it may be something that can only be done over the summer. If your internship is eligible, you can receive a Certificate of Industrial Studies.
Do you provide employability services?
Yes - Our Employability Service is here to bring you one step closer to your dream career through 1-2-1 guidance, flagship events and workshops, job opportunities, mentoring and more. Their service is free and tailored to ensure you have access to the best career opportunities. Find out more at: https://www.gre.ac.uk/careers
Support and advice
Academic skills and study support
You can access study skills support through your tutor, our subject librarians, and our online academic skills centre.
Where appropriate, we provide support in academic English and mathematics. If you need support to use particular IT packages for a specific module, we provide training for this.
Support from the department
As a Business School student you will be able to enter our Enterprise Challenge, which rewards innovation. Previous winners have received significant prize money to develop their Business ideas.
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We've got plenty of other courses for you to choose from. Browse our undergraduate courses or check our related courses below.....
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